SEO tool alternatives compared
Free alternatives to Ahrefs, Semrush, Moz, Similarweb and the rest of the SEO stack, plus every other way to give an AI agent your search data. What each one does, what it costs and what it keeps, next to SEO Skill.
Get started freeRun it in a terminal, then sign in with Google.
Or run it on your machine
Installs the CLI, signs you in and adds the skill to your agents. Site crawls and Bing data run this way, on your own machine. A crawl fetches many pages, and Bing blocks our hosted server.
Why teams pick SEO Skill
Free SEO tools in your browser, and your own search data in your AI agent. Add the URL, sign in with Google and ask.
- Free SEO tools, no accountBacklinks, Domain Rating, competitor keywords, SERPs, traffic estimates and site checks in your browser.
Free in your AI agent, with no usage cap
Every tool your agent calls on demand costs nothing, with no trial and no daily limit.
One Google sign-in
Search Console, Google Analytics and URL Inspection with read-only access. No Google Cloud project, no API key.
Works in every client
Claude, ChatGPT and Le Chat on the web, plus Claude Code, Codex, Cursor, VS Code and Gemini CLI.
Your data is not stored
Rows are fetched when your agent asks and returned, never stored, except what the paid weekly audit keeps for its sites. Your sign-ins and saved keys are kept, encrypted.
Keyword research with your own key
DataForSEO or Ahrefs results next to your own numbers, kept clearly apart from them.
SEO tools and suites
Keyword research, backlinks, rank tracking, crawling and traffic estimates. Free tools for the everyday jobs, and your own Search Console data in your AI agent.
AccuRanker
Free: No. Paid: $249 a month (Professional).
Free AccuRanker alternativeAhrefs
Free: Free account, verified sites. Paid: $29 a month (Starter).
Free Ahrefs alternativeAnswerThePublic
Free: Free, 3 searches a day. Paid: US$20 a month (Starter).
Free AnswerThePublic alternativeMajestic
Free: Free account, limits not stated. Paid: $49.99 a month (Lite).
Free Majestic alternativeMangools
Free: Free plan, 5 lookups a day. Paid: $61 a month (Basic).
Free Mangools alternativeMoz Pro
Free: Free tools, 7-day trial. Paid: $49 a month (Starter).
Free Moz Pro alternativeScreaming Frog
Free: Free up to 500 URLs a crawl. Paid: £199 a year.
Free Screaming Frog alternativeSE Ranking
Free: 14-day trial, no card. Paid: $129 a month (Core).
Free SE Ranking alternativeSemrush
Free: Free plan, 10 reports a day. Paid: $139 a month (SEO).
Free Semrush alternativeSEO PowerSuite
Free: Free version, no time limit. Paid: $349 a year (Professional).
Free SEO PowerSuite alternativeSimilarweb
Free: 7-day trial, card needed. Paid: $99 a month (Competitive Intelligence).
Free Similarweb alternativeSitebulb
Free: 14-day free trial, no card. Paid: £12.50 a month (Lite).
Free Sitebulb alternativeSpyFu
Free: Free version. Paid: $39 a month (Basic).
Free SpyFu alternativeSurfer
Free: 7-day Pro trial, card required. Paid: $59 a month (Discovery).
Free Surfer alternativeUbersuggest
Free: Free account, 3 searches a day. Paid: $29 a month (Individual).
Free Ubersuggest alternativeAll free SEO tools
Every free tool on SEO Skill in one place, with no account and no key.
Browse the free toolsHosted SEO MCP servers
Add a URL to your agent and sign in. The closest match to the SEO Skill MCP server.
Advanced GSC
Free: Limited free version, limits not stated. Paid: $15 a month.
SEO Skill vs Advanced GSCAhrefs MCP
Free: No. Paid: $129 a month (Lite).
SEO Skill vs Ahrefs MCPAskWatch
Free: Yes, 20 calls a minute. Paid: No paid plan.
SEO Skill vs AskWatchChatSEO
Free: 7-day trial with a card. Paid: €49 a month for MCP (Pro).
SEO Skill vs ChatSEOGSC Wizard
Free: 7-day trial. Paid: €17 a month.
SEO Skill vs GSC Wizardmcpsearchconsole
Free: 15 data pulls a day, 40 a month. Paid: €4.99 a month.
SEO Skill vs mcpsearchconsoleOpen source servers you run yourself
Free, but you run them on your own machine, usually with your own Google Cloud project.
Google Analytics MCP
Free: Open source. Paid: No paid plan.
SEO Skill vs Google Analytics MCPmcp-gsc
Free: Open source. Paid: No paid plan.
SEO Skill vs mcp-gscsearch-console-mcp
Free: Open source. Paid: No paid plan.
SEO Skill vs search-console-mcpmcp-server-gsc
Free: Open source. Paid: No paid plan.
SEO Skill vs mcp-server-gscSuganthan's GSC MCP
Free: Open source. Paid: No paid plan.
SEO Skill vs Suganthan's GSC MCPSEO skills for coding agents
Instructions for Claude Code and similar agents. They bring their own data sources.
Marketing data connectors
Search Console as one source among many ad, CRM and analytics sources.
Developer tool platforms
Search Console as one toolkit in a platform for building your own agents.
Pipedream
Free: Free to add to an AI assistant. Paid: $99 a month for Connect, billed yearly.
SEO Skill vs Pipedreamtreg
Free: Your own Search Console calls are not metered. Paid: Pay per call, no subscription.
SEO Skill vs tregComposio
Free: 100,000 tool calls a month. Paid: $29 a month.
SEO Skill vs ComposioSEO data providers
Keyword, ranking and backlink data from their own index, billed by use.