---
title: "Google Analytics MCP for SEO | SEO Skill"
description: "Connect Google Analytics to Claude, Codex or any AI agent with a free MCP server. See search sessions beside Search Console clicks, landing pages and visits from AI assistants."
canonical: "https://seoskill.dev/features/google-analytics"
language: "en"
---

# Google Analytics MCP for SEO

Your agent sees what happens after the click: sessions from search, the pages people land on, and visits from AI assistants, for the same dates as your Search Console data.

Run it in a terminal, then sign in with Google.

Or run it on your machine

Installs the CLI, signs you in and adds the skill to your agents. Site crawls and Bing data run this way, on your own machine. A crawl fetches many pages, and Bing blocks our hosted server.

## Sessions beside your clicks

Ask about a site and the SEO report shows its Google Analytics sessions next to its Search Console clicks, for the same dates. You don't pick a property: it finds the one whose web stream matches the site and names it. You get three numbers, each against the previous period:

-   Organic Search sessions from Google, the number to set beside clicks.
-   Organic Search sessions from every search engine, Bing and DuckDuckGo included.
-   Sessions from all channels, so you can tell a search drop from a drop in all your traffic.

## The pages search sends people to

Your agent can list every landing page from search with its sessions, users, engaged sessions and key events. Ask for it in plain words, or run `seo analytics google report` in a terminal.

## Visits from AI assistants

The same report shows visits from ChatGPT, Perplexity, Claude, Gemini and Copilot, and the pages they land on. See [AI search tracking](https://seoskill.dev/features/ai-search) for the rest of the AI picture.

## Works with other analytics tools

Google Analytics is built in. Clicky works in the hosted MCP and the CLI. For Fathom, Plausible, Simple Analytics or anything else, a small provider package adds it on your own machine. The [analytics docs](https://seoskill.dev/docs/analytics) show how.

## Read the docs

[

### Analytics

Google Analytics and Clicky in the hosted MCP and the CLI, and how to add another tool.

Analytics docs](https://seoskill.dev/docs/analytics)[

### seo report

The overview, with Google Analytics sessions beside your Search Console clicks.

seo report docs](https://seoskill.dev/docs/report)[

### seo compare

Before and after a date, with sessions, clicks and Google updates side by side.

seo compare docs](https://seoskill.dev/docs/compare)[

### seo data

Raw rows when you need every landing page.

seo data docs](https://seoskill.dev/docs/data)