--- title: "Free Similarweb alternative | SEO Skill" description: "Free Similarweb alternative: free backlink, keyword and traffic tools, plus your own Search Console data in your AI agent. Compare features and price." canonical: "https://seoskill.dev/alternatives/similarweb" language: "en" --- # Free Similarweb alternative Similarweb is a paid web intelligence platform that estimates traffic, audience, keyword and SEO data for any website, with self-service plans and custom business packages. SEO Skill is free: web tools for the everyday lookups, and your own Search Console, Google Analytics and keyword data in your AI agent. [Get started free](https://seoskill.dev/account) Run it in a terminal, then sign in with Google. Or run it on your machine Installs the CLI, signs you in and adds the skill to your agents. Site crawls and Bing data run this way, on your own machine. A crawl fetches many pages, and Bing blocks our hosted server. ## At a glance The four things most people compare first, from each product's own pages. ### SEO Skill Free use Every on-demand tool, no usage cap Paid $50 a month per site, for the weekly audit Works in web chat Yes Get started Free web tools with no account, or one URL in your AI agent ### Similarweb Free use 7-day trial, card needed Paid $99 a month (Competitive Intelligence) Works in web chat Yes, in Claude.ai and ChatGPT, but only on API-only, Business or Enterprise plans Get started Create an account ## Free tools for the jobs you use Similarweb for No account and no key. Each one opens in your browser. [ ### Website traffic checker Estimate a website's monthly organic traffic, ranking keywords, and position changes by country. Open the website traffic checker](https://seoskill.dev/tools/website-traffic-checker)[ ### Competitor keyword research See the keywords a competitor ranks for, or the sites that compete with any domain. Open competitor keyword research](https://seoskill.dev/tools/competitor-keyword-research)[ ### Domain Rating checker Check Domain Rating by Ahrefs for any website. Open the Domain Rating checker](https://seoskill.dev/tools/domain-rating-checker)[ ### Domain age checker See when a domain was registered, when it expires and who its registrar is, read from the registry. Open the domain age checker](https://seoskill.dev/tools/domain-age-checker) ## Pick Similarweb if From Similarweb's own pages. - you need traffic, audience and channel estimates for competitor sites you cannot see in your own analytics. - you want market research and competitive benchmarking, not only SEO. - you want AI brand visibility and ad intelligence in the same tool. - you are on a Business or Enterprise package and want that data in Claude or ChatGPT through its connector. ## Pick SEO Skill if Free SEO tools in your browser, and your own search data in your AI agent. - You want the everyday lookups for free: backlinks, Domain Rating, competitor keywords, SERPs and traffic estimates, with no account. - You want your AI agent to answer from your own Search Console and Google Analytics data, not only from an index estimate. - You already pay for keyword data: SEO Skill uses your own DataForSEO or Ahrefs key, so you pay that provider and nothing on top. - You want a weekly crawl, daily index checks and drop alerts for $50 a month per site, with no seats to buy. ## Side by side Every fact we compared, with Similarweb's taken from the sources at the end of this page. SEO SkillSimilarweb Get started SEO Skill: Use the free web tools with no account. For your own data, add https://seoskill.dev/mcp to your AI agent and sign in with Google (read only). Similarweb: Register with a business email or a Google account and start a 7-day free trial. The trial is tied to a subscription package: the card used at sign-up is charged automatically when the trial ends unless you cancel first. Business and Enterprise packages are bought through sales. What it does SEO Skill: Free web tools: backlink checker, Domain Rating, competitor keywords, SERP checker, traffic estimates, robots.txt, sitemap, schema and more. In your AI agent: Search Console reports (quick wins, low CTR, striking distance, content decay, cannibalization, traffic drops), page checks, index checks, before and after comparisons, and keyword research with your own key. A site crawler and internal links in the CLI. Similarweb: Competitive intelligence (website performance, traffic and engagement, demographics, marketing channels), SEO intelligence (organic search overview, keyword research, rank tracker, site audit and backlinks), AI brand visibility with tracked prompts, and ad intelligence on the top self-service plan. Business packages add AI Studio, AI agents, data feeds and APIs. The Similarweb MCP server needs an API-only, Business or Enterprise plan. Data SEO Skill: Google Search Console, Google Analytics, URL Inspection, Clicky, and DataForSEO or Ahrefs with your own key. Bing Webmaster Tools in the CLI. Free Domain Rating by Ahrefs on research rows. Similarweb: Similarweb traffic and audience estimates, Similarweb keyword and SEO data, AI brand visibility and AI traffic data, Ad intelligence data, Google Analytics 4 (connect your own site, public or private) Where you use it SEO Skill: Your browser for the web tools. Claude Code, Claude, ChatGPT, Codex, Cursor, VS Code, Gemini CLI, Windsurf, Le Chat and any remote MCP client for your own data. Similarweb: Web app, Claude, ChatGPT, Cursor, Microsoft Copilot, Perplexity, Manus, Zapier, n8n In Claude or ChatGPT on the web SEO Skill: Yes Similarweb: Yes, in Claude.ai and ChatGPT, but only on API-only, Business or Enterprise plans Free SEO Skill: Every on-demand tool, with no usage cap and no time limit. Similarweb: No free plan. A 7-day free trial charges the card on file when it ends unless you cancel. Free data on similarweb.com is a high-level sample with no deeper drill-downs. Anyone can connect Google Analytics 4 to publicly verify their own site for free. Paid plans SEO Skill: The weekly site audit is $50 a month per site: weekly crawl, daily Google index checks, stored history, drop and return alerts, and a Monday email and webhook. Cancel any time. Similarweb: Self-service (Entrepreneurs), 1 user each: Competitive Intelligence $99 a month, or $65 a month billed annually (3 months of history). Competitive Intel & SEO & AEO $199 a month, or $165 a month billed annually (6 months of history, 150 tracked prompts). Competitive Intel, SEO & AEO & Ads $325 a month, or $270 a month billed annually (6 months of history). Prices in USD. Business and Enterprise packages, the standalone API and MCP access are priced by sales. Can it change your site SEO Skill: Read-only Google sign-in. Your agent can start the paid audit for a site, which returns a Stripe Checkout link for you to open. Similarweb: None stated. Similarweb reads and estimates data about websites. Your data SEO Skill: Search Console and analytics rows are fetched on each request and never stored, except what the paid weekly audit keeps for its sites. Your linked accounts and saved keys are kept, encrypted. Similarweb: Not stated how long. Connecting GA4 lets Similarweb show your visits, pages per visit, visit duration, bounce rate and unique visitors, either publicly to all users or privately to your account. It does not change Similarweb's own estimates for your site. History SEO Skill: Google's 16 months, read live. With the weekly audit, crawl and index history for the sites you audit. Similarweb: 3 months on Competitive Intelligence and 6 months on the other self-service plans. Business packages can add up to 37 months. Its about page cites 10 years of historical data. Licence SEO Skill: Hosted service, with the CLI and local MCP server open source (Apache 2.0) Similarweb: Hosted service ## Move from Similarweb in a few minutes Nothing to migrate: SEO Skill reads your accounts live. When you are done, remove Similarweb from your agent and revoke its access. - [Add SEO Skill to your agentUse the setup box above, or the steps for your client on the integrations page.](https://seoskill.dev/integrations) - ### Check your access Ask "list my Search Console properties". Every Google account you link shows up. - [Add your research keySave a DataForSEO or Ahrefs key on your account page if you use keyword research.](https://seoskill.dev/account) - ### Keep what you still need Projects and history you built in Similarweb stay there. SEO Skill reads Search Console live, so you can run both while you decide. ## More comparisons Other ways to give your agent search data, next to SEO Skill. [ ### AccuRanker Free: No. Paid: $249 a month (Professional). Free AccuRanker alternative](https://seoskill.dev/alternatives/accuranker)[ ### Ahrefs Free: Free account, verified sites. Paid: $29 a month (Starter). Free Ahrefs alternative](https://seoskill.dev/alternatives/ahrefs)[ ### AnswerThePublic Free: Free, 3 searches a day. Paid: US$20 a month (Starter). Free AnswerThePublic alternative](https://seoskill.dev/alternatives/answerthepublic)[ ### Majestic Free: Free account, limits not stated. Paid: $49.99 a month (Lite). Free Majestic alternative](https://seoskill.dev/alternatives/majestic) ## Questions about Similarweb Sources for Similarweb, read 3 November 2026: [Self-service plans, prices, history per plan](https://www.similarweb.com/packages/web/?type=Individuals), [Business packages, 37 months of history, API and MCP by sales, free data on similarweb.com](https://www.similarweb.com/corp/pricing/), [7-day trial, card charged after trial, sign-up options](https://support.similarweb.com/hc/en-us/articles/10311028720925-How-to-register-for-a-Similarweb-free-trial), [MCP plans required and clients](https://docs.similarweb.com/api-v5/similarweb-mcp/mcp-setup), [Claude connector on Claude.ai, API key, Business and Enterprise access](https://developers.similarweb.com/docs/claude-mcp-integration), [MCP with ChatGPT, Claude, Copilot, Zapier, n8n](https://www.similarweb.com/corp/ai/mcp/), [GA4 connection, public or private, fields shown](https://support.similarweb.com/hc/en-us/articles/11550839331613-Connecting-GA4-to-Similarweb), [10 years of historical data](https://www.similarweb.com/corp/about/).