---
title: "Free alternatives to Ahrefs, Semrush and SEO tools"
description: "Free alternatives to Ahrefs, Semrush, Moz, Similarweb, SpyFu and 29 more SEO tools and MCP servers, compared with SEO Skill on features, price and data."
canonical: "https://seoskill.dev/alternatives"
language: "en"
---

# SEO tool alternatives compared

Free alternatives to Ahrefs, Semrush, Moz, Similarweb and the rest of the SEO stack, plus every other way to give an AI agent your search data. What each one does, what it costs and what it keeps, next to SEO Skill.

[Get started free](https://seoskill.dev/account)

Run it in a terminal, then sign in with Google.

Or run it on your machine

Installs the CLI, signs you in and adds the skill to your agents. Site crawls and Bing data run this way, on your own machine. A crawl fetches many pages, and Bing blocks our hosted server.

## Why teams pick SEO Skill

Free SEO tools in your browser, and your own search data in your AI agent. Add the URL, sign in with Google and ask.

-   [Free SEO tools, no accountBacklinks, Domain Rating, competitor keywords, SERPs, traffic estimates and site checks in your browser.](https://seoskill.dev/tools)
-   ### Free in your AI agent, with no usage cap

    Every tool your agent calls on demand costs nothing, with no trial and no daily limit.

-   ### One Google sign-in

    Search Console, Google Analytics and URL Inspection with read-only access. No Google Cloud project, no API key.

-   ### Works in every client

    Claude, ChatGPT and Le Chat on the web, plus Claude Code, Codex, Cursor, VS Code and Gemini CLI.

-   ### Your data is not stored

    Rows are fetched when your agent asks and returned, never stored, except what the paid weekly audit keeps for its sites. Your sign-ins and saved keys are kept, encrypted.

-   ### Keyword research with your own key

    DataForSEO or Ahrefs results next to your own numbers, kept clearly apart from them.

## SEO tools and suites

Keyword research, backlinks, rank tracking, crawling and traffic estimates. Free tools for the everyday jobs, and your own Search Console data in your AI agent.

[

### AccuRanker

Free: No. Paid: $249 a month (Professional).

Free AccuRanker alternative](https://seoskill.dev/alternatives/accuranker)[

### Ahrefs

Free: Free account, verified sites. Paid: $29 a month (Starter).

Free Ahrefs alternative](https://seoskill.dev/alternatives/ahrefs)[

### AnswerThePublic

Free: Free, 3 searches a day. Paid: US$20 a month (Starter).

Free AnswerThePublic alternative](https://seoskill.dev/alternatives/answerthepublic)[

### Majestic

Free: Free account, limits not stated. Paid: $49.99 a month (Lite).

Free Majestic alternative](https://seoskill.dev/alternatives/majestic)[

### Mangools

Free: Free plan, 5 lookups a day. Paid: $61 a month (Basic).

Free Mangools alternative](https://seoskill.dev/alternatives/mangools)[

### Moz Pro

Free: Free tools, 7-day trial. Paid: $49 a month (Starter).

Free Moz Pro alternative](https://seoskill.dev/alternatives/moz)[

### Screaming Frog

Free: Free up to 500 URLs a crawl. Paid: £199 a year.

Free Screaming Frog alternative](https://seoskill.dev/alternatives/screaming-frog)[

### SE Ranking

Free: 14-day trial, no card. Paid: $129 a month (Core).

Free SE Ranking alternative](https://seoskill.dev/alternatives/se-ranking)[

### Semrush

Free: Free plan, 10 reports a day. Paid: $139 a month (SEO).

Free Semrush alternative](https://seoskill.dev/alternatives/semrush)[

### SEO PowerSuite

Free: Free version, no time limit. Paid: $349 a year (Professional).

Free SEO PowerSuite alternative](https://seoskill.dev/alternatives/seo-powersuite)[

### Similarweb

Free: 7-day trial, card needed. Paid: $99 a month (Competitive Intelligence).

Free Similarweb alternative](https://seoskill.dev/alternatives/similarweb)[

### Sitebulb

Free: 14-day free trial, no card. Paid: £12.50 a month (Lite).

Free Sitebulb alternative](https://seoskill.dev/alternatives/sitebulb)[

### SpyFu

Free: Free version. Paid: $39 a month (Basic).

Free SpyFu alternative](https://seoskill.dev/alternatives/spyfu)[

### Surfer

Free: 7-day Pro trial, card required. Paid: $59 a month (Discovery).

Free Surfer alternative](https://seoskill.dev/alternatives/surfer-seo)[

### Ubersuggest

Free: Free account, 3 searches a day. Paid: $29 a month (Individual).

Free Ubersuggest alternative](https://seoskill.dev/alternatives/ubersuggest)[

### All free SEO tools

Every free tool on SEO Skill in one place, with no account and no key.

Browse the free tools](https://seoskill.dev/tools)

## Hosted SEO MCP servers

Add a URL to your agent and sign in. The closest match to the SEO Skill MCP server.

[

### Advanced GSC

Free: Limited free version, limits not stated. Paid: $15 a month.

SEO Skill vs Advanced GSC](https://seoskill.dev/alternatives/advanced-gsc)[

### Ahrefs MCP

Free: No. Paid: $129 a month (Lite).

SEO Skill vs Ahrefs MCP](https://seoskill.dev/alternatives/ahrefs-mcp)[

### AskWatch

Free: Yes, 20 calls a minute. Paid: No paid plan.

SEO Skill vs AskWatch](https://seoskill.dev/alternatives/askwatch)[

### ChatSEO

Free: 7-day trial with a card. Paid: €49 a month for MCP (Pro).

SEO Skill vs ChatSEO](https://seoskill.dev/alternatives/chatseo)[

### GSC Wizard

Free: 7-day trial. Paid: €17 a month.

SEO Skill vs GSC Wizard](https://seoskill.dev/alternatives/gsc-wizard)[

### mcpsearchconsole

Free: 15 data pulls a day, 40 a month. Paid: €4.99 a month.

SEO Skill vs mcpsearchconsole](https://seoskill.dev/alternatives/mcpsearchconsole)

## Open source servers you run yourself

Free, but you run them on your own machine, usually with your own Google Cloud project.

[

### Google Analytics MCP

Free: Open source. Paid: No paid plan.

SEO Skill vs Google Analytics MCP](https://seoskill.dev/alternatives/google-analytics-mcp)[

### mcp-gsc

Free: Open source. Paid: No paid plan.

SEO Skill vs mcp-gsc](https://seoskill.dev/alternatives/mcp-gsc)[

### search-console-mcp

Free: Open source. Paid: No paid plan.

SEO Skill vs search-console-mcp](https://seoskill.dev/alternatives/search-console-mcp)[

### mcp-server-gsc

Free: Open source. Paid: No paid plan.

SEO Skill vs mcp-server-gsc](https://seoskill.dev/alternatives/mcp-server-gsc)[

### Suganthan's GSC MCP

Free: Open source. Paid: No paid plan.

SEO Skill vs Suganthan's GSC MCP](https://seoskill.dev/alternatives/suganthan-gsc-mcp)

## SEO skills for coding agents

Instructions for Claude Code and similar agents. They bring their own data sources.

[

### Claude SEO

Free: Open source. Paid: No paid plan.

SEO Skill vs Claude SEO](https://seoskill.dev/alternatives/claude-seo)

## Marketing data connectors

Search Console as one source among many ad, CRM and analytics sources.

[

### Coupler.io

Free: 1 data source, 100 rows a run. Paid: $24 a month, billed yearly.

SEO Skill vs Coupler.io](https://seoskill.dev/alternatives/coupler)[

### Supermetrics

Free: 14-day trial. Paid: $44 a month, billed yearly.

SEO Skill vs Supermetrics](https://seoskill.dev/alternatives/supermetrics)[

### Windsor.ai

Free: 1 data source, 30-day history. Paid: $19 a month, billed yearly.

SEO Skill vs Windsor.ai](https://seoskill.dev/alternatives/windsor)

## Developer tool platforms

Search Console as one toolkit in a platform for building your own agents.

[

### Pipedream

Free: Free to add to an AI assistant. Paid: $99 a month for Connect, billed yearly.

SEO Skill vs Pipedream](https://seoskill.dev/alternatives/pipedream)[

### treg

Free: Your own Search Console calls are not metered. Paid: Pay per call, no subscription.

SEO Skill vs treg](https://seoskill.dev/alternatives/treg)[

### Composio

Free: 100,000 tool calls a month. Paid: $29 a month.

SEO Skill vs Composio](https://seoskill.dev/alternatives/composio)

## SEO data providers

Keyword, ranking and backlink data from their own index, billed by use.

[

### DataForSEO MCP

Free: $1 trial credit. Paid: Pay as you go, $50 top-up.

SEO Skill vs DataForSEO MCP](https://seoskill.dev/alternatives/dataforseo-mcp)

## Questions about the alternatives
